Safety, work, commitment. These are the foundations of the communication project, launched in 2021, which this year features real people talking about their daily experience in the workplace.
The project, which aims to be a safety manifesto through the stories of its protagonists, who also face high-risk situations, will lead us to discover how breathing safety is not a given for everyone.
As the first subject we chose Massimo "Maio" Meregalli, Team Director of the Monster Energy Yamaha MotoGp Team, who was MotoGp World Champion in 2021.
Massimo 'Maio' Meregalli, as he likes to remember, entered the racing world in the coolest way: as a rider. He gained his international experience riding a Yamaha, with which he raced from 1991 to 2001. At the end of his racing career, his path in the world of motorcycling continued by joining the Yamaha team.
With him Yamaha is MotoGP World Champion in 2021 with Fabio Quartararo riding the Yamaha YZR-M1.
Here at BLS Group, we are champions in safety. We have always been at the forefront of providing maximum protection for those using our PPE. Breathing quality is our cornerstone. We rise to every challenge to provide the best for everyone's respiratory health. The pandemic has touched the heart of our work: freedom to breathe. Our products have found themselves at the centre of people's interest. This makes us aware of the value of our work and the responsibility we have as a company.
Watch again the Teaser Video of this Campaign and read the related article: 2022-23 ADV Campaign teaser.
Our passion is commitment and teamwork. We share a lot with our partners. Keep following us to see the next releases of this campaign!
BLS è a Préventica Nantes 2022 Nantees (FR), 17-19 maggio 2022 La piattaforma di informazione e incontro per la salute, la sicurezza e la qualità della vita sul lavoro in Francia ha aperto questa mattina, all'interno del Parc des Expositions de la Beaujoire. Il vasto mondo dei dispositivi di protezione individuale è pronto a stupirti […]
Ottobre è il mese della prevenzione Ottobre è il mese della consapevolezza sul cancro al seno, una campagna annuale di sensibilizzazione sull'impatto di questa neoplasia. In tutta Italia questo mese viene dedicato alla prevenzione dei tumori e, in particolare, di quello al seno che rappresenta la patologia neoplastica più frequentemente diagnosticata nell’intera popolazione e […]
Covid19 almost reached us - coming 60 kilometres from our company - on 21 February 2020. And from then on our life was changed forever.2020 was, for us, a year on the frontline of the Covid19 emergency. During the Coronavirus pandemic, we changed from a “niche” company to being at the centre of a production system of essential goods for the protection of people's health: thanks to machines designed and engineered internally, and to the synergies with universities and market partners, we have always been able to have a competitive production, even with respect to China. All this without increasing the prices of our facemask, supplying hospitals, old people’s homes and law enforcement, supporting various associations with the donation of over 40 thousand masks.
